Author Archives for JADC Team
December 12, 2024 9:43 pm
Published by JADC Team
Design isn’t just about making things look good; it’s actually a powerful business tool. At James Arthur Design Co., we work with a wide range of clients, from small town businesses in Southern Illinois to nationally recognized companies. Regardless of the size of the business, our goal is the same: help clients stand out, connect with their audience, and produce results. Rural businesses may face challenges like smaller markets and tighter budgets, while larger corporations focus on scaling strategies across regions and maintaining brand consistency. We continue to refine our approach every day to meet both needs, delivering designs and... View Article
October 14, 2024 8:42 pm
Published by JADC Team
We’ve been keeping something exciting under wraps, and it’s finally here—our brand-new office sign! A huge shoutout to our talented client, Garret Betts, owner of Neon Road, for creating this masterpiece. ✨ It perfectly captures the vibe of JADC, and we couldn’t be more thrilled to have it up! Check it out in this video, and let us know what you think!
September 23, 2024 8:36 pm
Published by JADC Team
We had the honor of visting with the Sister City visitors from Kanie, Japan, as they toured Downtown Marion, IL! They had the opportunity to experience the heart of our community by visiting some amazing local landmarks and businesses like: Glaciers End, Sister City Mural, Wit and Wisdom, Ikebana Series Mural, Support the Arts Mural, Marion Medial Mission Mural, Doug’s Lock & Key Service, Union Street Arts, Crown Brew Coffee Co., Tower Square Pizza, Milkweed Provisions, Granny Puckett’s Cupcakes, Marion Clock Tower, Marion Cultural and Civic Center, Marion Carnegie Library, Lavish Bath Box, Little Egypt Arts Association, Perfectly Posh Boutique,... View Article
August 26, 2024 2:00 pm
Published by JADC Team
In early 2020, Burger King unveiled a campaign that would defy expectations and make headlines worldwide: the “Moldy Whopper” campaign. This unconventional marketing strategy featured close-up images of their iconic Whopper sandwich covered in mold, aiming to emphasize the burger’s lack of artificial preservatives—a distinct departure from industry norms. The Concept Behind the Moldy Whopper: Burger King, in collaboration with the agency INGO, took a daring approach by showcasing the natural decay process of their Whopper to convey a powerful message about ingredient transparency. The campaign’s central idea was to challenge perceptions and differentiate the Whopper from its competitors by... View Article
August 5, 2024 10:00 am
Published by JADC Team
In today’s digital age, where every interaction matters, consistency is crucial. At James Arthur Design Company, we understand that your brand’s identity is more than just a logo or a tagline; it cohesively ties together your company’s values, mission, and promises across every platform. First Impressions Matter Imagine stumbling upon a cool brand on Instagram with awesome visuals. You decide to check out their website, but it looks totally different—like a completely different company. Confusing, right? Consistent branding ensures that whether your customers find you on social media, your website, or even in person, they recognize and trust your brand... View Article
July 8, 2024 5:37 pm
Published by JADC Team
In the world of digital marketing and branding, logos are like a time capsule of design trends, reflecting the spirit of each era they were born in. Over the decades, logo design trends have transformed significantly, mirroring the dynamic shifts in culture, technology, and consumer behavior. Let’s take a trip through the decades and see how these little icons evolved alongside what we all thought was cool. Back in the early 1900s, logos were all about ornate details and fancy typography. Companies sought to establish a sense of tradition and reliability through elaborate illustrations. Think Coca-Cola, Ford, and Shell—those logos... View Article
May 31, 2024 8:18 pm
Published by JADC Team
In today’s fast-paced business landscape, making a sale is just the beginning. Building lasting connections with customers requires more than a transactional approach – it’s a blend of marketing, web design, and branding strategies that resonate with audiences on a deeper level. At James Arthur Design Co., we understand the importance of fostering meaningful relationships and guiding businesses towards sustainable growth. Let’s explore how our services go beyond the transaction to create loyal customers who are invested in your brand’s success. Marketing: Engaging Your Audience at Every Touchpoint Effective marketing is about more than just promoting products or services –... View Article
April 26, 2024 7:55 pm
Published by JADC Team
When starting a digital presence it’s easy for small business owners to gravitate towards Facebook and Instagram. After all, with Facebook boasting the highest number of users and Instagram’s visually appealing interface, these platforms seem like the natural choice. However, with the rise of TikTok, especially among younger audiences, the allure of short-form video content has never been stronger. But, for small business owners, navigating TikTok’s discovery algorithm can be such a pain. So, where does that leave us? I’m going to share some Facebook and Instagram tips, tricks, and algorithm secrets for small business growth. Tips & Tricks for... View Article
March 22, 2024 4:32 pm
Published by JADC Team
Ever wonder how an ex-industrial engineer ended up in the colorful world of graphic design and advertising? Well I’ve found that these two seemingly different industries have a surprising amount of overlap, and while one might associate industrial manufacturing and applied engineering with assembly lines and manufacturing processes, the principles that guided my studies and work in engineering have proven remarkably applicable in my role as a designer.
February 23, 2024 5:00 pm
Published by JADC Team
It seems like overnight AI has come on the scene and is drastically changing the way many people do business. It’s been the center of conversation – a few of us at JADC were just joking about how to trick ChatGPT into saying something offensive. But how do you actually use it in a practical setting? One of the main ways that I’ve integrated AI into my workflow is using it as placeholder text. Designers have been using Lorem Ipsum since the early days of the typesetting industry to have a realistic-looking layout while they may be waiting on content... View Article
